SEE ALL POSTS FROM BRYAN'S BLOG Posts Tagged ‘bryan pearson’

  • Value-Unique Services: 3 Ways Domino’s, First Watch And Others Serve Customers

    July 3rd, 2018

    Shoppers are spending less face time with store employees and it’s turning the definition of a memorable experience upside down. It also presents an opportunity for creative retailers to offer “value-unique” services. Here’s how some smart retailers do it.

  • Amusing The Shopper: 5 Ways To Make Shopping Fun Again

    May 31st, 2018

    Despite efforts to appeal to customers through artificial intelligence, virtual reality and shopping apps, retailers are not injecting enough fun into the shopping trip, new research shows. In fact, consumers said they are more likely to have fun at work. Here’s five ways to make retail fun again.

  • Kohl’s Launches New Rewards Program, Combining 3 Elements: What Shoppers Can Expect

    May 29th, 2018

    Four years after launching its tender-neutral Yes2You Rewards program, Kohl’s is launching a new initiative that combines the three elements of its rewards — Yes2You, Kohl’s Charge and Kohl’s Cash — into one program. In this Q&A, Chief Marketing Officer Greg Revelle explains the change.

  • 4 Ways The Demise Of Plenti Will Go On To Reward Shoppers

    May 23rd, 2018

    The shutdown of the Plenti rewards program may suggest the American market isn’t ready for coalition loyalty. But perhaps it’s just a matter of its application. In fact, U.S. shoppers may experience ongoing benefits from Plenti’s demise.

  • The 6 Factors That Set Bon-Ton On A Different Path From Macy’s

    May 7th, 2018

    Many factors led to the fall of Bon-Ton Stores, but the turning point may have been in 2005, when it bought Saks’ Northern Department Store Group. But Bon-Ton wasn’t the only retailer making risky moves in 2005: Macy’s bought May Department Stores, doubling its size. Here’s how their paths diverged.