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  • By Amanda Baltazar
  • Restaurant Management

Creating Loyal Customers

It’s well known that it’s easier to turn regulars into even more frequent customers, but what many restaurants don’t know is how to do that.

Bryan Pearson, president of LoyaltyOne, a Toronto-based provider of loyalty strategy and programs,and author of the upcoming ‘The Loyalty Leap: Turning Customer Information into Customer Intimacy,’ tells Rmgt how to create more loyal customers for your restaurant.

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