Bryan's Blog

  • What Shoppers Should Expect From A $15 Hourly Retail Wage

    October 17, 2018

    Amazon’s plan to raise its hourly wage to $15 is driven by a responsibility to treat its workers better, but it comes when demand for talent is rising. Here’s what shoppers can expect for $15 an hour, and how Publix, Wayfair and others prove that good experience takes more than money.

  • Zulily On The Art Of Personalizing The Retail Mobile Experience

    October 9, 2018

    Smartphones are expected to be used in more than one-third of U.S. retail sales in 2018, which makes for a very crowded and competitive channel. A top marketing executive at the online deals site Zulily shares his advice on how to better engage mobile shoppers.

  • 5 Ways Kroger’s Investment In Tech And Experience Will Change All Grocery

    October 2, 2018

    Kroger’s sales growth has slowed slightly, but that doesn’t mean the chain is losing market share. Rather, it reflects necessary moves to appeal to a shopper base that demands better service, experiences and quality at lower prices. Here are five ways shoppers should benefit across the industry.

  • 4 Ways The Sinking Of Toys R Us Will Transform Toys

    September 28, 2018

    The contents of the average toy box will likely look different after holidays to come not only because of innovation and technology, but because of the retailers that will be selling them. This story looks at four ways the disappearance of Toys R Us will change what kids play with.

  • Daredevil Retail: How DSW, Nordstrom And Office Depot Are Experimenting With Experience

    September 18, 2018

    Experiential retail increasingly means swapping selling space for event space among major brands, including DSW, Nordstrom and Casper Mattress. Will video tunnels, style consultations and a “shoevator” be enough? What works, and what might not, in experiential retail.

  • J.Crew Rewards Is Tailored To Personalize — Is That Enough?

    August 28, 2018

    With the launch of its credit card–free rewards program, troubled retailer J.Crew aims to use data to deliver more personalized promotions. But is personalization enough for a brand that’s struggling to retain loyal customers? This story looks at what J.Crew Rewards requires to save the brand.