July 3: Loyalty Links & Likes

Loyalty Links & LikesHere are a few loyalty links that caught my eye this week.

1. A Restaurant Built (and Rebuilt) With Customer Loyalty — Entrepreneur

How Red Hook Lobster Pound keeps its customers coming back to the table.

2. Jewel folds its loyalty card as others struggle to win rewards game — Chicago Tribune

Unable to capitalize on its data, the grocery chain cuts loyalty program.

3. TV Transformation: How customer data saved Netflix — COLLOQUY

Company uses years of customer data to improve product through content and technology.

4. Loyalty points: Don’t waste this overlooked asset — The Globe and Mail

What happens to an individual’s loyalty points and travel miles when he or she dies? Why some should consider point bequeathment.

5. Loyalty Programs Muscle Into New Industries — Media Planet

The 2013 COLLOQUY Loyalty Census shows loyalty program growth and opportunity.

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