July 17: Loyalty Links & Likes

Loyalty Links & LikesHere are a few loyalty links that caught my eye this week.

1. How Twitter Can Help Travel Companies Build Customer Loyalty — Business 2 Community

The social media network is estimated to have 250 million active users; the author shares how travel companies are winning loyalty using the popular channel.

2. 5 Unique Ways To Invest In Your Employees — Forbes

How companies can create loyalty among top performers.

3. Restaurants Are Turning to Loyalty Rewards Apps to Lure Customers — The Wall Street Journal

Eateries are supplementing their loyalty programs with convenient mobile options to keep customers coming back.

4. Starwood Preferred Guest Members Offered Unique 2013 US Open Experiences — COLLOQUY

How the hotel and resort is using memorable experiences to reward its loyal guests.

5. Bye, Bye Burden: Letting Go of Customers That Bring Down Business — 1to1 Media

When firing employees secures employee loyalty.

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