Bryan's Blog

  • Hope In Store: How Lululemon, Starbucks Stand Out In A Fear-Filled Election

    August 16, 2016

    Few modern events have demonstrated the effectiveness of fear as a motivator as plainly as the presidential election. But in actuality retailers have used fear as a marketing tool for years. Here’s how turning fear in the inverse, to hope, is benefiting major brands.

  • Back-To-School Trends A Lesson In New Math

    August 15, 2016

    Sixty percent of parents plan to use their mobile devices for back-to-school shopping this year, while Amazon is projected to capture 25% of the $17 billion increase in back-to-school sales. If retailers do not begin focusing as much on the digital experience as bricks and mortar, it could be a hard lesson.

  • Megastore On The Bubble: What Shrinking Target And Walmart Stores Mean

    August 8, 2016

    Smaller locations may have been the solution for shoehorning large-format retailers into densely populated cities. But the proliferation of digital shopping is proving location matters less and less, and it raises the question: Is the megastore even necessary?

  • Fall Of The Mall? How Mergers And Millennials Are Changing An American Icon

    July 27, 2016

    Shopping mall operators are seeking increasingly unconventional tenants and attractions as retail mergers and disinterested young consumers cause traditional retailers to reduce numbers. That means identifying tenants today that will appeal in the mall of tomorrow.

  • Supermarket Chefs In Season: How Kroger, Hy-Vee Are Improving Sales

    July 18, 2016

    Seeking to improve customer experiences as well as revenue growth in the burgeoning takeout category, supermarkets are hiring trained chefs – or in the case of Kroger Co., training their own. Essential to success is ensuring that customers feel they get their money’s worth.

  • Sugar-Coating Change: Supermarkets Finding Healthier Future in Better Nutrition

    July 15, 2016

    Several supermarket chains, from Kroger to H-E-B, are incorporating healthy-eating campaigns into their overall store experiences. This move, in advance of changing food label requirements, is causing food manufacturers to change practice. Consumers, so far, are responding positively.