March 10, 2017
From unearthing the value of customer data to helping rank product assortment, loyalty programs can offer retailers many advantages. Many of the most obvious, however, are little understood. Here are five expert-provided essentials of loyalty marketing that retailers may not know.
March 6, 2017
From making a list to comparing quality, men are adopting many of the fundamental practices of the savvy (say it: female) consumer. Here are six practices men wish retailers knew about them.
March 3, 2017
Given the choice, most people prefer to have fewer options. In fact, the majority of consumers are willing to pay more money for simpler experiences. Yet choice remains the go-to tool for many retailers. Here’s how Red Bull, Costco and other success-story brands use simplicity to stand apart.
March 2, 2017
The artificial intelligence industry is expected to reach $3 trillion by 2024 and much of it is taking place in retail, raising questions about job security. But AI doesn’t have to be the steam engine of this decade. Here are four ways retail workers and AI can collaborate.