Bryan's Blog

  • Is It Time To Hit The Restart Button On Omnichannel? Take Our Quiz

    January 16, 2018

    In their pursuits of omnichannel presence, many retailers managed only to become pervasive, not essential. As they march into a new year, retailers should question if their strategies are more of the same. This quiz will help determine if omnichannel is an illusion or the real deal.

  • 18 Retail Facts Involving The Number 18, For 2018

    January 9, 2018

    From the average size of a Walmart store to mobile ad spending, the number 18 not only signifies a new year — it also can be used to illuminate many facets of a large and shifting industry. Here are 18 facts involving the number 18 as it relates to retail.

  • Walmart Is Investing In Shopper Data: How That Will Change The Grocery Aisle

    January 4, 2018

    Walmart is stepping up its efforts to personalize the customer experience through better use of its data, joining Amazon, Kroger and others. The result will transform what shoppers know as the traditional supermarket.

  • The Benefit Of Unlimited Offers: Dollars Or Data?

    December 21, 2017

    Smashburger, Olive Garden, MoviePass and Starbucks are all offering unlimited deals to increase market share, but can they make money from giving away the store? This story explores the role shopper data plays in making these offers profitable.

  • 10 Retail Predictions For 2018 That Should Be On Your Radar

    December 19, 2017

    Like the extra pounds that surprise us at the end of the holiday season, a rich series of events are converging to reshape retail in 2018. With input from retail experts, here are 10 predictions, the kind that may be unexpected but make sense when pointed out.

  • The $756B Wake-Up Call: It’s Time To Give Shoppers Control Of Their Data

    December 15, 2017

    More than 40% of shoppers switched brands in 2016 due to lack of personalization and trust, costing U.S. retailers more than $750 billion, research shows. Regaining that trust could be as straightforward as granting consumers greater control of their own data. But where to begin?