Archive for June, 2018
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7 Ways Gen Z Shoppers Are Different From All Others — And None Includes Technology
June 22nd, 2018Members of Generation Z are frequently identified as the first digital natives. But there is more to this financially sensitive, ethnically diverse group than mobile devices and Instagram. Here are seven descriptors for the generation that do not include “digital.”
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Fraudsters Are Posing As Retailers And Trying To Friend You: How To Stop It
June 18th, 2018In their quest for delivering the best digital experiences, retailers have made themselves vulnerable to cyber criminals. In this story, Sam Small of social media security firm ZeroFox explains how retailers and shoppers can protect against fraudsters trying to access protected data.
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15 Revelations From Trader Joe’s Podcast, From The Parking To Deer Stew
June 14th, 2018Trader Joe’s five-part podcast, “Inside Trader Joe’s,” is a playful behind-the-scenes tour of a grocery chain known for uncommon fare, Hawaiian shirts and competitive prices. It also reveals curious insights, from its Darwinian food tastings to pricing bananas. Here are 15.
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The Loyalty Surgery, London, UK
June 12th, 2018Join LoyaltyOne CEO, visionary and myth-buster Bryan Pearson as he speaks to “loyalty on the move”. Bryan shares his perspective on 5 key focus areas that retailers must address in the face of the perfect storm of data regulation, technology disruption and experience re-invention impacting the loyalty landscape.
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5 Analytics Tips For Retail, From Spotify, Delta, Capital One And Others
June 6th, 2018With its new service called Interests, eBay is opening conversations with shoppers using an analytics model similar to that of Spotify — an approach worth noting. In fact, retailers can learn a lot about data optimization from other industries. Here are five examples.
