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November 7: Loyalty Links & Likes

Here are a few loyalty links that caught my eye this week.

1. 4 Apps for Increasing Customer Loyalty — Entrepreneur

The author really digs into the pros and cons of four apps relating to customer loyalty.

2. A Surprising Trick for Building Brand Loyalty — Forbes

Surprise marketing can build loyalty. This story discusses its appeal.

3. Save money with customer rewards programs — The Christian Science Monitor

The story reveals how to sign up for rewards programs without getting buried in spam and it offers more rewards program insights.

4. How OrderGroove Brings The Subscription Model, Customer Loyalty To Big Brands — Fast Company

Monthly subscriptions offer an outlet for loyal customers to cash in. I’m sharing because the story mentions some big brands embracing the subscription model.

5. iPhone User Loyalty Declines For The First Time Ever (But It’s No Big Deal) — Huffington Post

A recent report shows customer loyalty with Apple has decreased. This story highlights the loyalty of Apple customers and brushes off the report.

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