April 25: Loyalty Links & Likes

Here are a few loyalty links that caught my eye this week:

1. Retailer Vs Customer: Who Wins from Loyalty Cards? – Australian Broadcasting Corporation

2. Three Attributes of Enormously Successful Companies: Trust, Consistency, Loyalty – Forbes

3. Loyalty Stretches the Wallet – Gadget

4. MasterCard Enhances Cardholder Shopping Experience Through “Daily Deals” – COLLOQUY

5. Pump and Dump Big Rewards Cards Carefully – CreditCards.com

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