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Feb. 15: Loyalty Links & Likes

Here are a few loyalty links that caught my eye this week:

1. Customer Loyalty: Give This Brand a Valentine – Forbes

2. Latest Trend Isn’t Just to Reward Consumers but to Delight – Advertising Age

3. Don’t Make Your DM Hard Work for Customers – Marketing Week

4. INDYCAR, Discover and First Bankcard Join Forces to Reward Fans – COLLOQUY

5. Coles Looks to Overhaul FlyBuys – Business Spectator

 

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