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Nov. 30: Loyalty Links & Likes

Here are a few loyalty links that caught my eye this week –

1. Facebook settles privacy probe with FTC  – The Globe and Mail

2. If marketing is the hinge that links human nature to business methods, half of that hinge remains fixed to something enduring: consumer behavior – Harvard Business Review

3. Tis the Season: American Express unlocks the power of the Gift Chain – COLLOQUY

4. BP Loyalty Campaign to Launch: Provides benefit savings of up to 25 cents per gallonCSPNet

5. Niche Social Networks Deliver Big Results for Brands – Mashable

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